Are Native Ads Are the Future of Mobile Marketing 300×300 Are Native Ads Are the Future How will local media publishers make it in the coming mobile world? If you ask Chris Lee, president of Deseret Digital Media, …
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The studio shifts out of game publishing and moves to mobile-game monetization.
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There are certain concepts that you should follow in order to successfully market to your mobile device audience. If you look around you, it is quite obvious that anyone and everyone uses a mobile device everywhere they go.
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As marketers spend more on mobile, you should leverage the investment by building a reusable asset, rather than continuing to "rent" an audience.
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Here are six strategies that companies must have in place to woo customers this holiday season.
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NEW YORK (AP) � Alibaba's financial results in its first quarter as a publicly traded company highlight its strategy of plowing its profit back into investments, particularly in mobile commerce and marketing. The Chinese …
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Alibaba's financial results in its first quarter as a publicly traded company highlight its strategy of plowing its profit back into investments, particularly in mobile commerce and marketing. By MAE ANDERSON. AP Technology …
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The 2014 Effective Mobile Marketing Awards Ceremony takes place on 27 November in London. Between now and then, we are throwing the spotlight on the finalists i.
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The new hyper-targeted ad format is the latest move from the mobile advertising industry to capitalize on the growing interest in location-based marketing, which BIA/Kelsey estimates will bring in $4.5 billion this year. By 2018 …
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