SponsoredComing to LA on Dec. 3rd, the 10th [a]list summit curates a high-level conversation about the most critical topics concerning mobile with some of the most successful companies in the space � both established and …
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If you haven't already heard about our flagship event Mobile Marketing Life being held on Thursday 27 November, then today is the last day to get hold of your ticket. Your tickets, which are free to brand representatives, will …
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The reward for marketers who do that well is significant: Schachtel says only $16 billion, or about two percent, of the total worldwide ad spend will be spent on mobile next year.
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Samsung has unveiled Proximity, a location-based marketing platform that uses Bluetooth Low Energy (BLE) beacons and works in a similar way to Apple's iBeacon system � but without the need for consumers to be …
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Samsung has stepped into the proximity beacons market with its own offering, Placedge. Also known as Proximity, Placedge looks set to be announced at the manufacturer's developer conference tomorrow. It's a mobile …
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83% of respondents consider and demanded that mobile marketing should be permission-based and 90% want to be able to easily identify the sender. Gemalto has.
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