4 I will have the honor of being with women who are making a profound impact on mobile marketing, advertising, media and commerce at Mobile Marketer's Mobile Women to Watch 2015 Summit at the National Museum of …
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Mobile marketing campaigns are the practice used by companies and SMEs to attract new clients and increase the number of sales. Shopping online is one of the most current ways to acquire products easily and quickly, and …
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What is mobile marketing, exactly? Mobile marketing is as simple as optimizing your marketing strategies for people using a mobile device-it doesn't actually have anything to do with the device itself. According to a Google …
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According to a new report from Lyris, the shift from print to digital has �transformed the publishing industry, but many publishers are still struggling with the basics of email marketing.� That's the revelation from a recent FOLIO …
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Mobile marketing technology company Swirl Networks Inc. has announced the launch of Swirl Ad Exchange, which the company claims is the world's first programmatic ad exchange for proximity-based in-store mobile …
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If you're trying to reach the young, tech-savvy, mobile market, you need to really focus on better mobile marketing campaigns.
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To wrap up the mobile bootcamp at the iMedia Breakthrough Summit in Atlanta, GA, David Hewitt, VP experience innovation and global mobile practice lead, SapientNitro, spoke to the power of mobility and how it's …
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Now that it's out, how will Apple Pay change the dynamics of mobile marketing? The consensus of the experts we consulted is that it will have an impact � but there are wide differences of opinion about the size of that impact …
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B2B marketers are attacking mobile with budgets that are jumping 11 percent over the next six months, and an additional 17.5 percent over the next 12 months. But it's clear they're not terribly happy with the tools vendors are …
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