Alan Jones, co-founder of YEO, looks at recent measures announced to counter cyber attacks. Last week saw Data Privacy Day in Britain, and simultaneously Business Secretary Greg Clark announce measures for the UK to become a world leader in the race against some of the most damaging cyber security threats. As the co-founder of YEO, […]
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Jason Mander, chief research officer at GlobalWebIndex, considers Facebook’s intention to transform itself into a privacy focused platform. For advertisers and agencies alike, Mark Zuckerberg’s recent declaration of intent to transform Facebook into a ‘privacy focused platform’ will raise an eyebrow or two. The proposal, which places emphasis on encrypted direct messaging as the company’s […]
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Americans over 65 years old are more likely to share fake news articles on Facebook, according to a study conducted by New York and Princeton university students. For the study, students partnered with research firm YouGov to recruit 3,500 Facebook and non-Facebook members, prior to the 2016 presidential elections. There were no set criteria for […]
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When Alexander Graham Bell invented the telephone more than 140 years ago, he probably didn’t envision a world where he would be able to send self-destructing photos of himself with a flower garland in his hair. Or, indeed, a time when phones could measure blood pressure, scan fingerprints or alter the way we see realities […]
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Thirdpresence, a Swedish programmatic video advertising company, has acquired video platform Flowplayer, to create an AI-powered offering that will help prevent fraud, ensure brand safety and increase viewability. The new company will adopt the Flowpayer title and will be led by former Thirdpresence CEO Valterri Pukander. Thirdpresence, an IAB UK Gold Standard company, provides a […]
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The United Nations (UN) has inked a partnership with predictive video creation platform Wochit, bringing its video content to Wochit’s content library. Through the deal, the UN’s video news wire service, UNifeed, becomes open to Wochit customers. Wochit video creators around the world are now able to incorporate video material from the UN. The content […]
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