If there's one thing I'm sure of as a marketer, it's that mobile is more than its channel � it's a behavior.
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It's share of search ad spending is expected to shrink slightly over the next three years, as the rise of mobile search serves to diversify the market. Google's display advertising also places it in a leading position, accounting for …
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Yummi Media's mobile app Cinime is to begin appearing on cinema screens in China following a partnership deal with China Times, the advertising partner of China's largest theatre chain Wanda Cinema Line. The app …
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�In response to slowing sales consumer electronics companies will be tempted to step up their marketing efforts and spoil buyers with a wealth of attractive promotions and bundles. Early signs of this have already emerged, …
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Thanks to the proliferation of mobile devices, the necessary ingredients for a complete paradigm shift are in place: decreasing cost of wireless communicat.
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Mobile advertising network YOC and engagement specialists Nugg.ad have announced a strategic cooperation deal to share technology and expertise. YOC will.
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Mobile marketing is coming into its own. With the 2013 mobile e-commerce market valued at $43 billion and mobile traffic making up nearly 50% of site visit.
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Why do they not buy on mobile? Is it a problem with your site? Is it a problem with people? Are they using a rotary phone? You are frustrated and you want to quit mobile Internet marketing all together. Maybe you could buy a nice billboard.
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Mobile betting has scored big during the World Cup, with more and more consumers abandoning desktops and laptops in favour of placing bets on tablets and.
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