0 73. mobilemarketing. Mobile Marketing Here's What Happened This Week With the rise of technologies such as location-based services and wearables, the mobile landscape is set to grow even further in 2016. Nine industry …
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Hoping to better take advantage of mobile's influence on in-store and online sales, 39 percent of retailers plan to allocate 50 percent or more of their marketing budget to mobile in 2016, according to a new report from …
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Allow us to take a wild guess. You are tired of hearing people say that you need to be doing mobile marketing. (You already know that mobile marketing is blowing up.) What you need is concrete advice on what it is and how …
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Hoping to better take advantage of mobile's influence on in-store and online sales, 39 percent of retailers plan to allocate 50 percent or more of their marketing budget to mobile in 2016, according to a new report from …
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We live in the age of the never-satisfied, always-mobile customer. That is just one of the statements I can confidently make after ingesting thousands of pages of mobile marketing and consumer attitude research over the last …
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Recently John Koetsier, mobile economist at Tune and Jason Allen, VP of digital at Gamestop, got together for a CMO Roundtable to discuss Tune's recent comprehensive study on mobile marketing lessons from 2015, and …
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Let me ask you a question – How critical is a mobile marketing strategy to your small business? It's a crazy question right? Everyone knows they need to have a mobile marketing strategy… they need to have a website that's mobile optimized.
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Leanplum, a mobile marketing automation platform, is announcing its first research study today, called “Breaking Barriers to Push Notification Engagement.â€� The study, which is the result of an analysis of 671 million push …
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What are the major differences between mobile and traditional websites? The major differences are that a mobile website utilizes the functionality of the mobile device, such as “tap to call,” “tap to text,” “tap to map,” as well as easier ways to make purchases with payment processing integration for certain banks and credit card companies… […]
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