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Mobile-only platforms take most of the top places, above Salesforce and Oracle. This content was originally published here.

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Over this past weekend, shoppers turned increasingly to smartphones to shop — and buy. Data from Adobe, Salesforce, Shopify and Rakuten all show significant growth in the use of mobile devices over last year, though the specific numbers are somewhat inconsistent. More mobile traffic and sales. Salesforce reported that on Thanksgiving Day, mobile devices generated 68 […]

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In light of Apple’s recent move to cap the lifespan of first-party cookies on Safari, Carl Erik Kjærsgaard, CEO and founder of Blackwood Seven, looks at the alternatives to cookie-based tracking. Apple recently announced plans to cap the lifespan of first-party cookies on Safari to a maximum of seven days, leaving global marketers wondering if […]

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French startup Adikteev raised a $12 million funding round led by Ring Capital and BNP Paribas Développement, with existing investors ISAI, Ventech and.. This content was originally published here.

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It is hard to argue that the adoption of mobile devices hasn’t exploded with popularity. Most searches are being performed on mobile devices, with more searches expected to continue on mobile. Mobile is not only important for organic performance but for conversions from all types of traffic including email and paid channels. It is important […]

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Get valuable guidelines to make use of mobile marketing wisely to interact with customers to build your business extensively. This content was originally published here.

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Social Media Today This content was originally published here.

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