Mobile marketing is now a $16 billion industry worldwide, of which Google commands more than 55 percent, according to eMarketer's first ever global profile of the mobile marketing industry released today.
{ 0 comments }
While the rate of engagement with mobile ads grows stronger with each passing year, online display ads are having an opposite experience, according to a new.
{ 0 comments }
Registration is open for the fourth annual Mobile Marketing Summit: Holiday Focus 2013 New York conference Thursday, Sept. 12 featuring speakers from Sears, American Eagle Outfitters, Time Inc., Ogilvy & Mather, …
{ 0 comments }
Confirming weeks of rumors about the future of Waze, the widely used cross-platform, crowd-sourced traffic and navigation service, Google today announced its.
{ 0 comments }
This morning, Apple surprised and delighted fans when it unexpectedly restored its Apple Events channel for the Apple TV. Apple, in short, is confirming that.
{ 0 comments }
Following an announcement this afternoon from Facebook CEO Mark Zuckerberg, who affirmed that Facebook is not and has never been part of any program to give.
{ 0 comments }
Mobile marketing has always been synonymous with youth. Fittingly, it makes perfect sense for college bookstore operator Follett Higher Education Group to.
{ 0 comments }
Google is gushing about its mobile ad sales. You would be too if yours tripled in only six months. YouTube Vice President of Sales Lucas Watson tells.
{ 0 comments }
Location helps solve some of mobile's toughest marketing problems.
{ 0 comments }
Starbucks is fast-becoming every bit as well known for its mobile payments prowess as its bold and savory coffee. On Wednesday, a new forecast put forward by.
{ 0 comments }
