Kirsty took the leap from the north-west to London in 2011 after securing a comms role working for the mobile marketing start-up Somo. Since September 2012, she has worked as a reporter for Mobile Marketing, writing news …
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The Co-operative Group is launching a branded MVNO running on EE's network. The Co-operative Mobile will sell pay-as-you-go SIMs for 99p from 3800.
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Marketers evolve too. They define new ways to connect with their audience and scale these practices across their marketing mix. Today, there is a rapid evolution towards mobile marketing. As advertisers become savvy to …
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Managed mobile advertising DSP (Demand Side Platform), Tamome, has has opened a London office. The company started up in February 2012, and is now seven-strong. CEO Christian Louca told Mobile Marketing that the …
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It appears that we haven't tired of �mobile� and �solutions� yet, and neither have investors. Mobile technology and marketing (and �solutions�) shop Somo just brought in $5.5 million in follow-on funding from MMC Ventures' …
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Connect with leaders from the companies in this story, in real life: Come to the fourth annual VentureBeat Mobile Summit April 14-15 in Sausalito, Calif. Request an invitation.
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Restaurant Marketing Now Fully Mobile 283×300 Restaurant Marketing Now Fully Mobile In 2014, if your restaurant isn't marketing to patrons on mobile, you're losing customers by the day � whether you realize it or not.
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Mobile use is living up to expectations and massively changing the way end-users interact with the Web. Here are some eye-popping statistics.
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Marie Claire has been published in the UK for the past 25 years but has perhaps never faced a more difficult challenge as print ad revenues fall and mobile becomes the key way to access content. Over the past four weeks, …
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Vodafone's SMS banking service is launching in Romania, where more than one third of the population do not have access to conventional banking. M-Pesa, which.
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