New Beacon Based Mobile Marketing Platform Launches 300×199 New Beacon Based Mobile Marketing Platform Launches Pulsate is out with a new end-to-end marketing platform for the physical world. The start-up …
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Twitter instantly extends its marketing reach to another billion mobile devices.
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The Effective Mobile Marketing Awards, now in its fifth year, is the world's longest-running awards programme celebrating excellence in mobile marketing. Each y.
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The IAB's Ad Spend figures for 2013 clearly show that mobile advertising has grown up to become an essential feature of many brands' digital marketing toolboxes.Spend on mobile ads doubled, year-on-year, between 2012 …
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BBC.com, the broadcaster's non-UK news site, hit a record 96m unique users in March 2014 – a quarter of which (24m) came from mobile devices. The site saw u. … Alex Spencer is Online Editor of Mobile Marketing Magazine.
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Apple Hires Digital Marketing Titan 300×199 Apple Hires Digital Marketing Titan Apple has welcomed to its family one of the top talents in all of marketing. Wolff Olins Global CEO Karl Heiselman will reportedly join Apple in …
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MMS, LBS, MTM, short code, long code, shared code�the list goes on. Already have a headache? Acronyms and buzzwords run rampant in the world of mobile marketing and it's difficult to keep them all straight. Here's a …
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Universal will also use this as a marketing tool to promote new artists and albums. The app, which won an Effective Mobile Marketing Award last year, has been developed and updated by Nimbletank. Share this story:.
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Language localization is a key performance differentiator for mobile marketers that has proven to drive increased click-through rates and conversions. As marketers continue to find new ways to be competitive in the space, the …
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