While Android phones dominate the market globally, iPhones are typically used by wealthy, tech-savvy first adopters, and it may be this demographic who helps give mobile payments the boost it needs to become widespread.
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A new study is confirming that which many mobile marketers already know � moms are excellent, receptive targets for relevant mobile marketing messages. The findings published this week from the 2014 BabyCenter US …
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Marketers and product managers can use deeplinks to drive mobile engagement, sending users directly to content within apps, rather than just home screens or mobile websites. The 1HOP solution requires no coding or …
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The San Francisco-based marketing automation company wants to bring some of the online marketing magic to the brick-and-mortar world via NFC-equipped mobile phones.
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MARKETERS NEED TO CATCH UP WITH THE MOBILE TREND: A new study conducted by Forrester looks at the mobile marketing landscape, and found it to be rising but still in its infancy. Advertisers, the report found, are …
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�The combination of Intel's technology and Fossil Group's ability to design innovative fashion accessories and to create, market and distribute globally is why we are confident about this initiative,� said Mike Bell, vice president …
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British Gas and Just Eat are the latest brands to be added to the conference agenda at Mobile Marketing Life. Other speakers at the event on 27 November.
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On Thursday, NativeMobile broke the news that Tapstream � a mobile acquisition and growth platform � is introducing Website Install Tracking, a new and free service that lets mobile marketers using Tapstream see a …
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Marriott International, Google, hhgregg and Cambell Soup are among the brands injecting more mobile marketing into their National Football League tie-ins as the season gets under way this week. Please click here to read …
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How to Repair your Mobile Marketing Piggy Bank 300×200 How to Repair your Mobile Marketing Piggy Mobile has been a revolutionary game changer in the world of marketing, helping to generate more income and attention …
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