ne of the main questions people often ask is regarding the viability of mobile devices as a market platform. We know just about everyone has a smartphone or…

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Office Depot is banking on a location-based mobile marketing app, Shazam In-Store, which has just been deployed for use at Office Depot and OfficeMax retail store locations across the U.S.. The underlying solution, we're …

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Tim Maytom is a reporter for Mobile Marketing Magazine. No Responses to �Facebook Relaunches … Account Manager � Mobile Marketing � Mobile Marketing Tech Start-up! Digital / Mobile Project Manager � full service …

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For organisations in Asia Pacific, where half of the 3.4 billion global mobile subscribers are based according to GSMA's Mobile Economy Asia Pacific 2014 report, those opportunities are even more lucrative, promising and�

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A Beacon For The Future Of Mobile Marketing image beacon technology 1 300×168.jpg Maybe you've already heard of beacons, but if you haven't we're here to get you up to speed and help navigate this new technology.

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Despite reports of mobile's growing importance for consumers during the recent Thanksgiving holiday weekend, only 49 percent of retailers are planning to include mobile technology in their holiday marketing strategy this …

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�BIA/Kelsey defines SMB Plus Spenders as small-business marketers that spend more than $25,000 annually on advertising and promotion,� the researchers noted. �On average, these SMB Plus Spenders spend nearly …

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Digital wallet company CardMobili has entered into a strategic agreement with Bango, which provides billing services to mobile operators and app stores. The agreement will see the two companies working together to develop a series of mCommerce … Co-founder and editorial director of Mobile Marketing magazine, the global publication for the mobile marketing businesss. No Responses to �CardMobili and Bango Partner to Bring Carrier Billing to Physical Retail�.

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According to a report by Juniper Research, transactions by mobile phone and tablet users are expected to reach 195bn a year within the next five years, with the highest growth rates expected in the NFC sector, accelerated by …

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AppInTop, a California-based company founded by Russian serial entrepreneur Nikolay Evdokimov, has secured $6 million in a series A round from Moscow-based Run Capital. The capital injection will be used for marketing …

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