Sara Cole, ASO manager at Moburst, asks whether your app should taking advantage of deep linking. Anyone involved in the mobile world for the past few years.
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After a few years of relatively slow growth, mobile payment and ordering services have recently started to make a big push into UK restaurants. Wagamama, Gourmet Burger Kitchen, Wahaca and Hummus Bros all grabbed …
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Florence-based video tech platform Viralize has unveiled new mobile video player technology that supports inline autoplay functionality without full-screen. … Tim Maytom is a reporter for Mobile Marketing Magazine.
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“Using programmatic ad technologies means we can take a more consumer-centric approach to our digital marketing,â€� said Ange Bussy-Socrate, online marketing manager at Evans Cycles. “This audience-first thinking …
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Ahead of the Mobile Marketing Finance Summit, taking place in London on 10 September, we talk to Venkat Calidas, SVP, Digital Product Management at Citi, who.
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Facebook will soon be offering marketers the option to pay for video ads only when users view them for at least 10 seconds, the social network has announced. The feature will be rolled out next week, along with updates to …
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We can barely walk down the street without bumping into a stranger on their smartphone. So if you want to engage with your customers, you have to get mobile with your thinking. Mobile marketing spend is predicted to hit $65 …
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MM: So Jason the area you work in, around integrity in mobile advertising if that works as a catch-all term, is very hot right now. How did you end up.
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The Z1 has also seen success in India, where it has sold 1m handsets so far in the world's third-biggest smartphone market. However, in order to attract third-party developers to create apps for the operating system, it will need …
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Share of UK display ad market by sales method Almost two thirds of mobile ad sales were sold through programmatic technologies in 2014, nearly doubling from its 37 per cent share of sales in 2013. The figures come from …
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