comScore on Monday heralded the launch of Mobile Metrix 2.0 – its next generation mobile behavioral measurement service. And the findings, as always, are of.
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One of the top executives at T- Mobile is stepping down. It was confirmed ahead of the weekend that T- Mobile's chief marketing officer Cole Brodman is leaving.
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BigTime provides services such as SMS-based quizzes to mobile operators, and customers who take part in the quizzes are entered into a raffle to win prizes. Through these campaigns, which would each last for three months …
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The key with mobile marketing is location. Mobile marketing has a distinct differential; it knows where you physically are. You will be able to find a new location that you were not able to find anywhere else. Think about ways …
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Android is growing by leaps and bounds… but its revenue is a different story. According to coverage provided Friday from Reuters, Google's Android mobile .
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The popular series of talk to Chuck ads now have more fodder for conversation – mobile bill payments. Rolling out a slate of new on-the-go banking.
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If a small business is growing today, there's a good chance mobile marketing has something to do with it. That's according to a new Small Business Mobile.
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Thousands of people die every year waiting for an organ transplant. But those numbers may fall dramatically if Facebook founder Mark Zuckerberg has anything to.
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comScore on Tuesday published the latest data from its MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average.
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This week, Todd Brix, Senior Director for Windows Marketplace at Microsoft, posted a long declaration on the official Windows Blog. The vow made by Brix and his team involves an ongoing effort by the software and mobile …
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