The long wait is finally over. Google said today that it is bringing its hugely popular Analytics tool to mobile apps. Appropriately dubbed Mobile App.
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Without much fanfare, Google today confirmed the arrival of its Save-To-Wallet API, which allows customers to transfer promotional offers (those that originate.
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Smaato – a mobile supply side platform and mobile ad exchange – boldly went where few in mobile advertising have dared to go before. On Thursday, the.
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Apple's long-awaited Podcasts app arrived on iTunes today and music lovers are already reacting to the unadulterated awesomeness of the newest offering from.
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This category is far more advanced than other industries looking to reach out to smartphone users, including professional services such as locksmiths and attorneys (16%), health and wellness including spas and salons (10%), travel and tourism such as hotels (8%) and automobile/transportation (6%). Retailer was number six on the list (5%) for small to medium-sized […]
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Social networking integration with Apple's forthcoming iOS 6 couldn't possibly be more apparent. On Monday, Bloomberg confirmed that it has obtained screen.
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Always remember to implement a marketing strategy that is user friendly and simple. It is much easier to fill out a lengthy form on a PC than it is to do so on.
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Apple's iTunes App Store is globe hopping this week. According to an announcement Thursday from the venerable Cupertino, California-based tech giant, the.
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Review some interesting mobile statistics that help make the case for a strong mobile marketing program.
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