At the beginning of each year, Integral Ad Science (IAS), a digital ad verification provider, launch a trend report called the Industry Pulse. This year, the report, 2020 Western Europe Industry Pulse, surveys the digital advertising industry to see what the key trends, technologies, and challenges media professionals expect to drive change across the industry […]

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Mumbai-based Ketto, a crowdfunding platform for fundraising of social, creative, and personal causes, on Tuesday announced that it has raised $30 million for charitable causes with the help of CleverTap’s philanthropy arm CleverTap4Good, which works with NGOs and nonprofits.  Zaheer Adenwala, Co-founder and CTO, Ketto, said, “In 2019 alone, Ketto launched 10 major campaigns on […]

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The Trump administration is using a commercial database that maps the movements of millions of mobile phones in the US for immigration and border enforcement, according to a report in The Wall Street Journal. Citing as sources, “people familiar with the matter” and documents the newspaper has reviewed, the report says that a division of […]

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Tap On, Tap Off, the multi-operator ticketing system created by Littlepay, Ticketer, and Go-Ahead, has hit 1m transactions in four months. The contactless ticketing system also recently earned a Highly Commended at the Transport Ticketing Awards, in the Ticketing Technology of the Year category. The service, which was launched last September, allows bus riders on […]

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The UK’s first augmented reality (AR) art and street art gallery will open in Birmingham on 3 February. The Thomas Crown Gallery will be located in Stirchley, the new epicentre of the independent arts scene in the UK’s second city. Birmingham-born international art dealer, Stephen Howes of Thomas Crown Art, hailed the launch of the […]

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The Global Alliance for Responsible Media (GARM) has unveiled its strategy to create a more sustainable and responsible digital environment that protects consumers, the media industry and society. Between July and September 2019, an estimated 620m pieces of harmful content were removed by YouTube, Facebook and Instagram. Because of the platforms’ investments in teams and […]

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Indonesian-headquartered online grocery platform HappyFresh has tied up with Thailand-based communication app LINE to give LINE MAN’s users an established grocery shopping experience in Thailand. Launched in 2016, LINE MAN is an on-demand assistant application with six professional services – food delivery, taxi, parcel, messenger, convenience and mart. As part of the partnership, HappyFresh will […]

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The IPA’s Bellwether reports are always a good barometer of the state of the marketing business, so with the Q4 2019 report released this morning, we’ve gathered the reactions of some of the companies and executives on the digital marketing coalface… Ben Walmsley, commercial director of publishing, News UK“Whilst the outcome is divisive, clarity over […]

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A study of 80 nations around the globe has found that mobile data is now faster than broadband in over 40 per cent of countries, as download speeds prove increasingly competitive between 4G and wi-fi. The report by wireless coverage mapping firm OpenSignal found that in 33 of the 80 countries surveyed, mobile signal outpaced […]

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