If 3D is the next big thing in smartphones, should mobile marketers begin thinking about this technology and how it may be harnessed? Although it's important to not let the imagination run completely wild about this prospect, …..

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Here's What's Happening in Mobile Marketing and Advertising …

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New Beacon Based Mobile Marketing Platform Launches 300×199 New Beacon Based Mobile Marketing Platform Launches Pulsate is out with a new end-to-end marketing platform for the physical world. The start-up …..

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New Beacon-Based Mobile Marketing Platform Launches | Mobile …

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Twitter instantly extends its marketing reach to another billion mobile devices…

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News Byte: Twitter Merges Mobile Marketing With MoPub – Direct …

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The Effective Mobile Marketing Awards, now in its fifth year, is the world's longest-running awards programme celebrating excellence in mobile marketing. Each y…

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Effective Mobile Marketing Awards � 27 November 2014 | Mobile …

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�A number of Yahoo insiders I have talked to said her plan to pitch Apple on the idea as its marquee mobile search partner is far along,� says Kara Swisher of Re/Code. Yahoo has reportedly prepared detailed presentations …..

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Yahoo Wants to Take a Bite Out of Apple | Mobile Marketing Watch

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The IAB's Ad Spend figures for 2013 clearly show that mobile advertising has grown up to become an essential feature of many brands' digital marketing toolboxes.Spend on mobile ads doubled, year-on-year, between 2012 …..

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Tech Support | Mobile Marketing Magazine

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BBC.com, the broadcaster's non-UK news site, hit a record 96m unique users in March 2014 – a quarter of which (24m) came from mobile devices. The site saw u. … Alex Spencer is Online Editor of Mobile Marketing Magazine…

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Mobile Made Up a Quarter of Record 96m Visitors to BBC.com in …

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Apple Hires Digital Marketing Titan 300×199 Apple Hires Digital Marketing Titan Apple has welcomed to its family one of the top talents in all of marketing. Wolff Olins Global CEO Karl Heiselman will reportedly join Apple in …..

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Apple Hires Digital Marketing Titan | Mobile Marketing Watch

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MMS, LBS, MTM, short code, long code, shared code�the list goes on. Already have a headache? Acronyms and buzzwords run rampant in the world of mobile marketing and it's difficult to keep them all straight. Here's a …..

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The ExactTarget Blog Common Mobile Marketing Terms Defined …

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Universal will also use this as a marketing tool to promote new artists and albums. The app, which won an Effective Mobile Marketing Award last year, has been developed and updated by Nimbletank. Share this story:…

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Universal Music Group Adds Audio Recognition to uView App …

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