We talk to Megibow about this and other mobile marketing issues on this week's podcast, recorded at VentureBeat's Mobile Summit in Sausalito, California on Monday…

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What to Think, Ep. 43: American Eagle Outfitters' Joe Megibow on …

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If there were any doubters about a mobile-first reality before, perhaps that convinced them that it's really here � and has now firmly crossed over to marketing with the birth of mobile marketing automation (MMA)…

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MMA showdown: the best Mobile Marketing Automation platforms …

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Doug Milliken, vice president of global brand marketing at Clorox, said in a panel at VentureBeat's Mobile Summit that mobile marketing is now a technical discipline. Ashu Garg, general partner of venture firm Foundation …..

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Mobile marketing has become a technical profession | VentureBeat …

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These three mobile marketing myths are holding search marketers back from building high-converting mobile campaigns…

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3 Myths That Block Mobile Marketing Success | SEW

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Howler Launches Mobile Marketing App Howler, a Boston-based mobile marketing startup, tells MMW that they've just launch their eagerly anticipated app in support of some 200 participating shops and restaurants…

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Howler Launches Mobile Marketing App | Mobile Marketing Watch

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Mobile advertising attribution � defining which piece of promotional or social content ultimately led to a purchase � remains murky…

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Mobile marketers struggle to attribute sales to specific content …

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Let's look forward to the year ahead in mobile and explore the new opportunities and challenges that are opening up for consumers, developers and marketers. Here are 7 mobile marketing trends you need to know about…

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7 Predictions On Mobile Marketing Trends In 2015 You Need To Know

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GuestIf you're looking to embrace mobile marketing, you have to think beyond the number of app downloads…

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5 Moneyballs of mobile marketing | VentureBeat | Mobile | by Samir …

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The Mobile Marketing Summits have now been serving senior brand marketers with thought-leadership and market insight for four years. These events have attracted…

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Mobile Marketing Summits Website Launches | Mobile Marketing …

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This is just the latest company to get behind video for mobile marketing…

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Mobile-marketing company Leadbolt introduces 'non-intrusive' video …

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